Blog
Trends, history, and style guides can all be found here at the Business of Fashion blog. Our team of writers are dedicated to staying up to date on the fashion world and bringing you the news here first to read. Articles are published weekly.
An interview with Brian O’Connor
Villanova alumnus Brian O'Connor the retired VP of Global Marketing at Jordan Brand speaks on career advice, marketing strategy, and the future of fashion.
Madness in March: Women’s College Basketball Fashion
Women’s college basketball has become quite the topic of conversation this March as players like Caitlin Clark and Angel Reese have revolutionized the game with their skill and competitiveness . . .
Power of the “B” Necklace
What is an “It” girl? What is this enigmatic symbol that people are constantly striving to achieve? . . .
Pantone Color of the Year: Examining Trends in Fashion through color
“However, that blue represents millions of dollars of countless jobs, and it’s sort of comical how you think you’ve made a choice that exempts you from the fashion industry…”
Gurl, Put your FYP on mute
I find the start of the New Year to be a very stressful time . . .
2024 Fashions Ins and Outs
With the new year upon us, people have taken to social media to share what they feel is in and out for 2024 . . .
Let’s Talk Microtrends
Many may not know what a micro-trend really is, but I can almost guarantee you have at least one micro-trendy item hanging in your very own closet . . .
Post Pandemic Self Expression
As the holiday season zooms towards us with all of its glitz, warmth, and cocoa, so does holiday party fashion . . .
Copenhagen Fall: What is it?
Fall fashion is unique to every year as the trends change and clothes go in and out of style . . .
Seasonal yet Timelessness
With the changing of seasons comes the changes in trends and, most especially, the sale rack . . .
Halloween 2023: What are we wearing?
Spooky season is here! But let’s be real it isn't the goblins, ghosts, and witches that make this season truly scary . . .
The Issues of Fashion Influencing
As I was doing my nightly scroll through TikTok the other day, I came upon a post that got me thinking. It was titled “Fall 2023 Fashion Trends I Hate,” and this was not the first post of its kind that I had seen . . .
The Birkin Bag and Its Iconic History
“It’s not a bag… It’s a Birkin” were the iconic words said to Samantha on the hit show “Sex and the City…”
The Adidas Samba: A Journey from Football to Fashion
It is no secret that “sneaker culture” has overwhelmed the footwear industry in the last 2 decades blurring the lines of strict functionality and fashion…
What’s in the “It” Girl’s Makeup Bag?
Makeup has been a form of self-expression for decades, and even something as small as a pop of highlighter can brighten your day…
In Blossom: SS23 Trend Preview
All it takes to launch a new micro or macro—trend is some fresh paparazzi pics of Bella Hadid or A$AP Rocky…
Gospel for a New Century: The Death of the Alpha Male
At last, this year’s Fall/Winter and Spring/Summer collections felt progressive, ushering in the modern man…
