By: Tess Di Carlo

In the age of effortless beauty and Instagram perfection, one look that has redefined the beauty game is Hailey Bieber's "clean girl" aesthetic. This style is all about achieving a fresh, dewy, and polished look with minimal effort. From TikTok trends to celebrity endorsements, the clean girl vibe has become synonymous with being today’s “It Girl”, the girl who looks put-together without even trying.

If you're ready to master this chic, modern look and embody that effortless glow, here’s your ultimate guide to achieving Hailey Bieber’s clean girl aesthetic.

1. Start with a Flawless Base

The foundation of Hailey Bieber’s clean girl makeup look is healthy, glowing skin. To achieve this, start with a solid skincare routine that includes cleansing, toning, and moisturizing. Incorporate products with hyaluronic acid or vitamin C to give your skin that coveted dewy glow. For makeup, opt for a lightweight foundation or tinted moisturizer; BB creams work wonderfully for providing coverage while allowing your skin to breathe. Use a damp beauty sponge to blend for a seamless finish. When it comes to concealing, apply concealer only where needed, under the eyes, on blemishes, and around the nose, and blend it well for a natural appearance that enhances your fresh look.

2. Embrace Minimal Makeup

For the perfect clean girl aesthetic, start with blush and bronzer by choosing a cream blush that provides a fresh, lit-from-within look; apply it to the apples of your cheeks and blend it upwards toward your temples. A cream bronzer can add a sun-kissed glow without feeling heavy, and for an added touch of warmth, lightly dust the bronzer along your jawline and on your forehead, blending it seamlessly for a natural look. Next, incorporate a subtle highlighter by using a liquid or cream formula on the high points of your face,such as your cheekbones, brow bones, and the bridge of your nose,for a soft, radiant glow. When it comes to your eyes, stick to neutral tones: a light wash of nude or soft brown eyeshadow can beautifully define your eyes without overwhelming them, while a few coats of lengthening mascara will enhance your lashes without clumping.

3. Perfect Your Brows

Well-groomed brows are essential for achieving a polished look, so start by using a brow pencil or powder to fill in any sparse areas and define your shape, making sure to choose a color that matches your natural brow shade for authenticity. Once your brows are shaped and filled, finish the look with a clear or tinted brow gel to keep them in place and add texture, ensuring a neat and sophisticated appearance.

4. Go for a Soft Lip

The clean girl aesthetic favors soft, understated lips, so go for a lip color that complements your natural lip tone, such as tinted lip balms, lip oils, or creamy lipsticks in nude or soft pink shades that work beautifully for this look. To achieve a glossy finish, add a touch of lip gloss for a healthy shine that enhances your lips while maintaining an effortlessly chic appearance, perfectly aligning with the overall aesthetic.

5. Keep Your Hair Neat

Your hair plays a significant role in achieving the clean girl look. Sleek styles, such as a simple slick back ponytail or bun, can effortlessly elevate your clean girl aesthetic, and adding hair oils or serums can provide a shiny, healthy appearance. If you prefer to wear your hair down, consider soft beachy waves or straight locks with a natural texture, as these styles enhance the overall vibe and contribute to the effortlessly chic essence of the clean girl aesthetic.

6. Elevate Your Look with Chunky Hoops

To truly embody the clean girl aesthetic, don’t forget to accessorize! Chunky hoop earrings are a perfect addition, offering a bold yet effortless touch that seamlessly enhances your outfit without overwhelming it, making them versatile for any occasion.The warmth of gold adds a touch of elegance that complements your clean girl aesthetic. So, be sure to add a pair of chunky hoops to your collection to complete your fresh and confident look!

7. Simple Yet Chic Outfit

Try this combination: Start with a classic fitted white tee, a versatile staple that provides a clean and fresh look. Pair your tee with low-waisted jeans for a flattering silhouette. Slip on a pair of Adidas Samba sneakers to keep it comfortable and trendy. Complete the outfit with a classic Longchamp tote, whose practicality and sleek design make it a perfect accessory for everyday wear. Remember, you don’t need Hailey Bieber's designer shoes or purse to achieve this look. You can easily recreate this aesthetic on a budget by going for similar styles at more affordable stores. Focus on finding quality basics and accessories that align with the clean girl vibe, proving that chic and effortless style can be accessible to everyone!

8. Finish with the Right Attitude

Mastering Hailey Bieber’s clean girl aesthetic isn’t just about the makeup or outfit; it’s about confidence and authenticity. Embrace your natural beauty and use makeup as a means of self-expression. Confidence is key, the clean girl aesthetic radiates self-assuredness, so stand tall, smile, and own your look!. By combining your makeup and wardrobe choices with confidence, you’ll truly embody the polished and put-together vibe that defines today’s “It Girl.”

Becoming 2024’s It Girl: How to Nail Hailey Bieber’s Clean Girl Aesthetic

By: Tess Di Carlo

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